Female Founders Fueled by Purpose™
Tools and guidance for female founders to clarify and communicate your purpose with confidence.
An empowered community of purpose-driven female founders dedicated to changing the world.
Female Founders Are Fueling the U.S. Economy
In 2018, there were:
women-owned businesses in the United States
workers employed by women-owned businesses
in revenue contributed by women-owned businesses
Female Founders Are Being Denied Critical Resources to Launch and Grow Small Businesses
Despite their contributions, female founders received only 16 percent of small business bank loans and 3 percent of venture capital. On average, they received smaller investments and less favorable terms than men. My Founder Story is on a mission to disrupt the status quo.
Female Founders Fueled by Purpose Have a Distinct Advantage
Women who confidently communicate their business purpose and impact are more likely to receive funding and other critical resources to ensure success. My Founder Story provides tools and guidance for female founders like you to clarify and communicate your purpose with confidence.
Workshops, Programs and Coaching for Female Founders Fueled by Purpose
Build Your Brand on Purpose
Brands like Beautycounter, Eileen Fisher and LÄRABAR were each built around a clearly defined mission, which was rooted in the founder’s WHY. My Founder Story works closely with female-founded purpose-driven businesses to clarify their WHY and communicate it in their brand stories, crafting memorable copy and bold visuals that engage audiences, influence decisions, inspire communities and ignite action.
Purpose-Driven Brands …
Yield a greater return on investment and outperform the stock market.
Are supported and recommended by consumers who share your values.
Attract topnotch employees who are more engaged, more satisfied and more likely to succeed.
We’re Building an Empowered Community of Female Founders Fueled by Purpose
More Than $100,000 in Grants and Services Have Been Awarded to My Founder Community Members
My Founder Community is a collective of more than 3,000 female founders and supporters. Membership is free and members receive great perks. In addition to the opportunity to be featured, members qualify for grants and receive access to discounted and free workshops, events, coaching and other resources.